Agencia was the first integrated advertising and communications firm to obtain such accreditation at the national level in 2014.
HWP was recently recognized by the world's largest network of independent agencies of which it has been a partner since 1996: Worldwide Partners Inc.
Monday, June 12th. Halsband Worldwide Partners (HWP) is the first integrated advertising and communications agency to obtain the essential brand license in Costa Rica and now renews its commitment to the country until 2028.
"It is a real pride to once again have this accreditation given by the Promotora de Comercio Exterior, which allows us to validate our quality, guarantee commitment and connect our values as an agency that represents the entrepreneurial talent that defines Costa Rica," commented Federico Halsband, managing partner of HWP Costa Rica.
HWP is a communications company founded in 1982 with a long history working at national, regional and Latin American levels. Its services are focused on integral communication, technology, innovation and consumer experiences.
It is currently comprised of a team of specialists in: creativity, brand strategy, digital management and planning, multimedia, shopper marketing, specialized design, all led by an executive management with a clear vision of intelligent communication.
Esencial Costa Rica has positioned and capitalized on the country's image, highlighting its competitiveness through the licensing of companies with the Country Brand seal.
"Companies like HWP are an example of how the Country Brand collaborates in highlighting the differentiation of services, raising quality standards and reinforcing the corporate image in the face of high competitiveness, both nationally and internationally. We thank HWP for continuing its commitment to the values of Esencial Costa Rica", Adriana Acosta, Director of Marketing, Communication and Country Brand of PROCOMER.
You can view HWP's profile on the Esencial Costa Rica website at: https://www.esencialcostarica.com/empresas-licenciatarias/servicios/halsband-world-wide-partners/
Positioning Costa Rica in the world. At the end of April, Halsband Worldwide Partners won for the second consecutive year the "Perfect Partner 2023" award at the Worldwide Partners Inc. convention in Montreal, Canada.
According to the WPI organization, the "Perfect Partner" award is given to those agencies that meet the best ideals of the network and contribute to the innovation of its member companies.
"This network allows us to streamline relationships and collaborations between all the agencies that make it up. Through connectivity, creativity and collaboration, several companies have managed to scale their businesses both regionally and globally," explained Federico Halsband.
"Even by being part of the network, we have been able to collaborate for internationally prominent brands and campaigns, and this is something that benefits us and differentiates us from other local agencies," added Halsband.
Worldwide Partners Inc. (WPI) is a network of independent agencies created in 1939, currently comprising more than 80 agencies in 43 countries. HWP has been a partner of WPI since 1996.